Key Information
Client
The law firm “HiT” is a team of attorneys with over 15 years of experience, serving both individuals and businesses across a wide range of legal matters — from family disputes to tax and commercial cases.
Their portfolio includes hundreds of successful cases and ongoing legal support for businesses. Their core value lies not in giving advice — but in delivering real results.
Task
The initial goal was to launch a one-page website to test demand via advertising. After running the campaign, it became clear there was strong interest — and the client decided to scale up the project. SEO specialists were brought in to help shape the new site structure.
We were then tasked with refreshing the design, improving the structure, and building a modern, user-friendly website. The client also requested ad creatives and article templates.
Solution
This project shows how a simple landing page can evolve into a full-scale website for a law firm. We supported the client through every stage — from launch to a multi-page structure, redesign, blog templates, and advertising materials.
Our work covered visual design, technical implementation, and the logic behind future self-management of the website.
1. Prototyping
We prepared a clickable prototype that served as the foundation for visual design. The structure and order of content blocks were finalized together with the client.
2. Design
We developed a visual style that reflects trust and professionalism — using color psychology and associative elements to build credibility.
3. Functionality
The site was built on Weblium. Instead of contact forms, all CTAs lead directly to phone numbers and messengers — based on prior experience where forms didn’t convert effectively.
4. SEO & Optimization
We followed recommendations from external SEO specialists. All pages have proper heading structure, logical layouts, and clear, SEO-friendly URLs.
Prototyping
We reviewed the provided SEO structure and adapted it into a user-friendly flow. Our goal was to combine search-optimized content with clarity and ease of navigation. Prototypes were created for key pages: the homepage, services, and blog.
What we did:
● Analyzed materials and researched similar legal websites
● Structured content flow with legal specifics in mind
● Designed an intuitive user experience (UX)
● Presented and finalized the prototype with client approval
Design
We combined the seriousness of the legal field with a light, approachable visual style. The core design uses a deep blue background with orange highlights. A photo of the lead attorney serves as a key point of contact and trust.
What we considered:
● Color psychology: orange as an action-driving accent, blue for trust
● Attorney's photo as a personal trust anchor
● Icons to support and visually break up the text
Additional Services
● Banner design for the ad campaign
● Article templates developed in a consistent visual style
● Video tutorial recorded to enable self-managed site updates
● Analytics integration: tools connected to track visitor behavior and engagement
Result
The client received a modern, multi-page website with a clear structure and a system for easy self-management.
● The visual style aligns with the legal field and target audience
● Site structure is optimized for SEO
● The blog can be updated easily without technical help
● The website looks cohesive, modern, and trustworthy
Who is this website format for?
This case shows how a simple request can grow into a fully developed multi-page website that strengthens your image and helps attract clients.
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