FAIGER is one of the largest building materials suppliers in Western Ukraine. We helped the company create a landing page to effectively attract clients and provide quick access to services. A responsible approach, personalized estimates, and discounts for bulk orders are now part of FAIGER's online offering to its partners.
"FAIGER" is one of the largest building materials suppliers in Western Ukraine, with decades of experience in the market. The company collaborates with over 800 partner stores and has 16 years of success in the industry.
Its primary clients include construction companies, contractors, and retail chains looking for reliable and cost-effective solutions in building materials.
We were tasked with developing a user-friendly and functional website to attract new wholesale clients while emphasizing the company’s competitive advantages in the market.
The primary goal was to create a site with easy navigation and accessible consultation options, enabling clients to quickly find products, browse the catalog, and contact a manager for personalized offers or assistance.
We focused on creating an intuitive structure and logical navigation. The site includes well-organized sections for key categories: products, services, special offers, and testimonials. Additionally, quick contact forms and personalized order calculation forms were integrated.
Key Steps in Prototyping:
● Material Analysis and Competitor Research: Reviewed provided materials and studied competitors to identify best practices.
● Content Structuring in Prototype: Designed content with the target audience and main goal in mind. This allowed for a logical information structure and an intuitive interface for users searching for wholesale building materials.
● Prototype Presentations: Conducted two online presentations for the client’s team, discussing every stage of the site and incorporating necessary adjustments based on feedback regarding structure and usability.
The design was based on the client’s preferences and an analysis of competitor trends in this industry. A restrained color scheme (black-and-white tones with vibrant yellow accents) emphasizes reliability and professionalism.
All images and visual elements were customized to showcase Faiger’s products and feature the company’s logo. Each section highlights the company’s product range and key advantages, ensuring clarity and building trust in the brand.
Additional Services
● Automated Integration of Contact Forms: For quick consultations and calculations.
● SEO Optimization: To ensure effective promotion in the western region.
● Binotel Integration: A plugin for call management and analytics, enabling faster processing of inquiries.
Result
he website became a reliable tool for attracting new wholesale clients. FAIGER now has a platform where users can easily learn about the benefits of collaboration, discount conditions, and free delivery, as well as receive comprehensive consultations from a manager—enhancing trust in the brand.
We ordered the development of a landing page, and the collaboration was a success. Everything was done according to the stated requirements. We received reports on every point, and all recommendations and remarks were promptly addressed and perfected. The team was always available, supportive, and provided consultations. I definitely recommend them and sincerely appreciate their work!
Tania Krukovets
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